Letting Go of the Words Writing Web Content that Works Interactive Technologies Janice Ginny Redish Books Free Books Letting%20Go%20of%20the%20Words%20Writing%20Web%20Content%20that%20Works%20Interactive%20Technologies%20Janice%20Ginny%20Redish%20Books
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Free Books Letting Go of the Words Writing Web Content that Works Interactive Technologies Janice Ginny Redish Books MYK
Web site design and development continues to become more sophisticated. An important part of this maturity originates with well laid out and well written content. Ginny Redish is a world renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web.
- New material on content strategy, search engine optimization, and social media
- Lots of new and updated examples
- More emphasis on new hardware like tablets, iPads, and iPhones
Janice (Ginny) Redish,Letting Go of the Words Writing Web Content that Works (Interactive Technologies),Morgan Kaufmann,0123859301,Composition Creative Writing - General,Internet - General,Online authorship,Online authorship.,Web site development,Web site development.,Web sites - Design,Web sites;Design.," key messages;"bite;accessibility;accessibility policies;action verbs;active space;active voice;anchor links;animation;audiences;breaking up web content;bullets;call to action;capital letters;charts;click here;color;content;content as conversation;content strategy;content strategy audit;content strategy inventory;conversations;copy;copy writing;cross-sell;data gathering;design;diagnostic usability testing;dictionaries;diversity;draft copy;editors;final copy;focus groups;fonts;formative testing,COMPUTER,COMPUTERS,COMPUTERS / Human-Computer Interaction (HCI),COMPUTERS / Internet / General,Composition Creative Writing - General,Computer Applications,Computer Books Internet General,Computer Human Interaction,Computers / Computer Science,Computers/Human-Computer Interaction (HCI),Computers/Interactive Multimedia,Computers/Internet - Web Design,Computers/User Interfaces,Computing Security,Design,ENGLISH COMPOSITION,General,General Adult,How-to/Do-it-yourself,Human-Computer Interaction (HCI),Human-computer interaction,Human-computer interaction,Internet,Internet - General,Internet/General,LANGUAGE ARTS DISCIPLINES / General,LANGUAGE ARTS DISCIPLINES / Writing / General,Language Arts / Linguistics / Literacy,Monograph Series, any,Non-Fiction,Online authorship,Online authorship.,United States,Web - Design,Web graphics design,Web site development,Web site development.,Web sites,Web sites - Design,Web sites;Design.,COMPUTERS / Human-Computer Interaction (HCI),COMPUTERS / Internet / General,Computers / Computer Science,Computers / Social Aspects / Human-Computer Interaction,Computers / User Interfaces,Computers/Human-Computer Interaction (HCI),Computers/Interactive Multimedia,Computers/Internet - Web Design,Computers/User Interfaces,General,LANGUAGE ARTS DISCIPLINES / General,LANGUAGE ARTS DISCIPLINES / Writing / General,Web - Design,Language Arts / Linguistics / Literacy,Design,Web sites,English Composition,Computers,Computer Books Internet General,Human-computer interaction,Web graphics design,Human-computer interaction
Letting Go of the Words Writing Web Content that Works Interactive Technologies Janice Ginny Redish Books Reviews :
Web site design and development continues to become more sophisticated. An important part of this maturity originates with well laid out and well written content. Ginny Redish is a world renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web.
- New material on content strategy, search engine optimization, and social media
- Lots of new and updated examples
- More emphasis on new hardware like tablets, iPads, and iPhones
Janice (Ginny) Redish,Letting Go of the Words Writing Web Content that Works (Interactive Technologies),Morgan Kaufmann,0123859301,Composition Creative Writing - General,Internet - General,Online authorship,Online authorship.,Web site development,Web site development.,Web sites - Design,Web sites;Design.," key messages;"bite;accessibility;accessibility policies;action verbs;active space;active voice;anchor links;animation;audiences;breaking up web content;bullets;call to action;capital letters;charts;click here;color;content;content as conversation;content strategy;content strategy audit;content strategy inventory;conversations;copy;copy writing;cross-sell;data gathering;design;diagnostic usability testing;dictionaries;diversity;draft copy;editors;final copy;focus groups;fonts;formative testing,COMPUTER,COMPUTERS,COMPUTERS / Human-Computer Interaction (HCI),COMPUTERS / Internet / General,Composition Creative Writing - General,Computer Applications,Computer Books Internet General,Computer Human Interaction,Computers / Computer Science,Computers/Human-Computer Interaction (HCI),Computers/Interactive Multimedia,Computers/Internet - Web Design,Computers/User Interfaces,Computing Security,Design,ENGLISH COMPOSITION,General,General Adult,How-to/Do-it-yourself,Human-Computer Interaction (HCI),Human-computer interaction,Human-computer interaction,Internet,Internet - General,Internet/General,LANGUAGE ARTS DISCIPLINES / General,LANGUAGE ARTS DISCIPLINES / Writing / General,Language Arts / Linguistics / Literacy,Monograph Series, any,Non-Fiction,Online authorship,Online authorship.,United States,Web - Design,Web graphics design,Web site development,Web site development.,Web sites,Web sites - Design,Web sites;Design.,COMPUTERS / Human-Computer Interaction (HCI),COMPUTERS / Internet / General,Computers / Computer Science,Computers / Social Aspects / Human-Computer Interaction,Computers / User Interfaces,Computers/Human-Computer Interaction (HCI),Computers/Interactive Multimedia,Computers/Internet - Web Design,Computers/User Interfaces,General,LANGUAGE ARTS DISCIPLINES / General,LANGUAGE ARTS DISCIPLINES / Writing / General,Web - Design,Language Arts / Linguistics / Literacy,Design,Web sites,English Composition,Computers,Computer Books Internet General,Human-computer interaction,Web graphics design,Human-computer interaction
Letting Go of the Words Writing Web Content that Works (Interactive Technologies) (8601400014165) Janice (Ginny) Redish Books
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